2 June 2023
In this Academy session we were joined by Chris Unitt of One Further, who walked through how to set up Google Analytics 4 and integrate it with your Ticketsolve account.
The session covered:
- What Google Analytics 4 is and what this change means.
- How to set up the new Google Tag Manager (GTM) container and link it to GA4.
- How to set up Google Analytics 4 for your Ticketsolve account.
- A demonstration of the GA4 reporting templates available.
For full instructions on setting up Google Analytics 4 please see our How to set up Google Analytics 4 article.
For full instructions on how to update your Google Tag Manager for GA4 please see our How to set up Google Tag Manager for GA4 article.
Google Analytics 4 Reporting Kit
You can access a Google Analytics 4 Reporting Kit provided by One Further, which is available for FREE to the Ticketsolve community. The kit includes instructions and guidance on how to tailor the GA4 reports to your needs, with specific details on how to create:
- Marketing reports for each channel (email, social media, paid social, referrals, and more).
- Content reports for areas of your website (i.e., productions, news and articles).
- A ticket purchase pathway funnel.
- A website overview dashboard.
Ticketsolve customers can access the Google Analytics 4 Reporting Kit for free by heading to the website and selecting the option to request a discount code.
Related articles
How to set up Google Tag Manager for GA4
How to set up Google Analytics 4
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